With a share of over 20% in total revenues, coffee is the largest individual business category for the Group, while the new partnership should ensure a stronger presence of the espresso coffee segment in the HoReCa channel.

Atlantic Grupa published an announcement stating that they have entered into a strategic partnership with the company Procaffe, one of the leading players in the Croatian espresso coffee market. Procaffe is currently present in more than 800 HoReCa entities in Croatia.

Atlantic Grupa is already the leading coffee producer in the region. The Group is a market leader in Serbia with brand Grand kafa, leader in Slovenia with the brand Barcaffe and a strong competitor for the leading position in the Croatian market. With the aforementioned partnership, the Group notes that they will ensure a stronger presence of the espresso coffee segment in the HoReCa channel.

With a share of over 20% in total revenues, coffee is the largest individual business category for the Group and certainly one of strategically most important ones for business development. As a reminder, in 9M of 2020, the Group recorded HRK 801.9m in this segment, noting a decrease of 1.9% YoY. Such a decrease came primarily in the markets of Serbia and Bosnia and Herzegovina which was partly compensated for by the increase in the markets of Croatia, Slovenia, North Macedonia, Germany and Austria. However in Q3, coffee recorded an increase in sales as a consequence of easing the local authorities measures to prevent the spread of Covid-19.